EWA x TruHerd.
EWA's Exclusive Technology Partner. Free ranch management for every member in good standing — and your registered animals come with you.
The Exotic Wildlife Association is excited to announce a new partnership with TruHerd that will bring EWA’s member-facing registry and membership app to completion and launch it for iOS and Android. The new EWA app will give members convenient access to registry and membership functions directly from their mobile devices, making it easier to stay connected and manage important EWA services from the field. As EWA’s exclusive technology partner, TruHerd will also provide every EWA member with free access to its Base Plan for managing herd records, animal health, lineage, genetics, properties, and more
FREE PLATFORM ACCESS FOR EVERY MEMBER
Exotic wildlife ranchers have long tracked animal inventory, medical history, lineage and genetics across spreadsheets and paper files. TruHerd consolidates that recordkeeping into one platform built for how these operations run, covering group and individual herd records, lineage and genetic tracking, health and treatment history, property and location management, and animal movement between ranches. Every EWA member in good standing receives free access to TruHerd’s Base Plan for the duration of the partnership, along with preferred member pricing on advanced capabilities as the platform expands. “We built TruHerd for ranchers like the ones in EWA,” said Andrew Hicks, COO. “There is a lot of expertise in this industry but limited technology to support it. Most ranchers are making excellent decisions with tools that were never designed for exotic wildlife. We think the EWA is the perfect partner to unleash this technology to the market with.
REGISTRY APP AND INCENTIVE PROGRAM
TruHerd is also taking on development of EWA’s member-facing registry application, a mobile app that gives members direct access to registry and membership functions from the field. Under the partnership, TruHerd will complete the remaining development and launch the application on iOS and Android, then operationally hand it off to EWA. The application remains owned by the EWA and will continue to work with and support the Association’s existing registry systems. The partnership also introduces a registration incentive tied to TruHerd’s marketplace. When a qualifying animal that has not previously been registered with EWA sells through the marketplace, TruHerd funds the cost of registering that animal with the EWA Registry.
